by Kathy Davie Ran across an interesting article at TOR about the Suck Fairy by Jo Walton. It seems the Suck Fairy bestows a fatal nongift when one rereads a book previously enjoyed and you discover upon the reread that this book actually sucks…! Now, I have had a few of those. And I’ve also had a few that were the reverse. The book you read and thought it sucked but then somehow you ended up reading it again…in my case, because I’ve forgotten I had previously read it or I somehow read its sibling in the series queue and wanted to read the whole series “in situ” so to speak. So, what is the antonym for Suck Fairy? Enlightenment Fairy? No, too intellectually positive. The obvious is the UnSuck Fairy but so very unpoetic. Possibly the Ah-Hah Fairy…? Or, even the Huh? Fairy. Maybe the Well-Whadda-Ya-Know Fairy… I dunno…what do you think??
Month: September 2010
In working on a client’s mobile website, I needed to make the mobile viewer aware of the coupon available (from the client). Unfortunately, they can’t print the coupon from a mobile phone and I certainly didn’t want to lose this opportunity to promote the client so I needed the viewer to be able to remind him/herself. Voila! Or is that eureka!?! If the viewer could click an image link which would then create an email message which the viewer could send to him/herself. And, wanting to make this process as painless for the viewer as possible, I really, really wanted to include the URL for the promotions page and a message reminding the viewer why they were (had?) sent this message to themselves. Dave Taylor had a great suggestion to deal with this little marketing issue. First, create a standard mailto link: <a href=”mailto: > </a> I’m not adding in a mailto address as I want the viewer to fill in with their own address Add a subject so the viewer doesn’t think it’s junk mail <a href=”mailto: ?Subject=My Promotions coupon at DR. PLUMBER”> </a> Well, if I got this email I wouldn’t remember why I’d sent it, so we […]